THE LONG RALLY

BUILDING VALLDOREIX

In the beginning it was just me figuring things out. Learning fabrics. Talking to factories that didn’t take me seriously. Making samples that came out wrong. Fixing them. Messing up again.

Drops that didn’t move the way I expected. Shipments that got delayed. Emails I didn’t know how to answer. Sitting alone in the warehouse counting units and wondering if this was actually going to work.

But there were also small moments that meant a lot. The first stranger wearing a Valldoreix tee. The first message from someone saying they felt represented by it. The first time sales felt real, not accidental.

What I tried.
What failed.
What changed.
What I learned.

Just the process of building something I care about.

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PRO ROAD

FROM D1 COLLEGE TENNIS TO PRO

We follow Carl Emil Overbeck’s (ATP No. 490) journey, a UC Berkeley (Cal) alumnus who graduated ranked No. 15 in the country in Division I. The grind behind the rankings, the quiet wins, the tough losses, and the reality of chasing a career in professional tennis. Beyond match results, it’s about discipline, doubt, resilience, and what it truly means to commit to the sport day after day. An honest look at life on tour from a player building his path the hard way.

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JUNIOR ROAD

BUILDING MY TENNIS STORY

An inside look into Jake Dembo’s (ITF Junior No. 54) journey on the ITF junior tour, the travel weeks, pressure moments, and constant grind that shape a player long before the pro stage. Beyond rankings and results, it explores the mental resilience, sacrifices, and day-to-day realities of competing at the highest junior level, and what it truly takes to stay committed while building a future in tennis.

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